SAN DIEGO, CA – May 13, 2009 – Adaptive Engineering, a developer of collaboration and unified communication solutions for enterprises, and ClickFox, a provider of customer experience analytics (CEA) solutions, announced a strategic partnership. Leveraging the collective technology assets and expertise of the two organizations, the partnership is expected to accelerate the co-development of next-generation customer experience solutions as well as boost cost-savings and value delivered to their respective client bases.
“This strategic alliance between our two companies emphasizes the demand in the market for continued improvements in system usability and understanding customer behavior,” said Allan Stern, CEO and Founder of Adaptive Engineering. “We look forward to expanding Adaptive’s unique business model and approach to new customers while also incorporating ClickFox’s innovative approach to managing the total customer experience into our advanced technology.”
Adaptive Engineering designs applications to help enterprises increase productivity by simplifying the way employees communicate and interact, applying fresh visual metaphors to textual data, applications or systems, and decreasing the time it takes users to learn and react to a situation. The course of action is real-time, intuitive and creates collaborative communities, making employees more efficient and work more enjoyable.
With the unique ability to effortlessly aggregate data from all touch points and other analytics sources — such as speech analytics, web analytics, quality monitoring, agent scoring, work force optimization and beyond — ClickFox is the only solution provider in the industry to enable businesses to comprehensively manage the “Total Customer Experience.” Using a unique customer identifier to map and analyze cross-channel interactions, ClickFox CEA helps some of the nation’s largest businesses and service providers address the growing imperative of strategically managing customer experience as an integrated, cross-channel core competency. By aligning customer intention and behavior with an organization’s operational and strategic objectives, ClickFox enables enterprises to address today’s critical challenges of carving out operational costs while at the same time boosting service quality and customer retention.
“As companies across virtually every industry look to navigate to safer waters in this extremely challenging economic environment, they are getting back to basics by focusing on the mission-critical tasks of improving the customer experience to shore up satisfaction and retention while also looking for ways to dramatically reduce operating costs,” said Marco Pacelli, ClickFox’s CEO. “By partnering with Adaptive Engineering, ClickFox will be even better positioned to help our customers address these challenges by delivering even greater value and savings to their bottom line. Adaptive’s innovative systems and intuitive visual applications set them apart from other unified communications solutions—providing a number of opportunities to jointly develop new, innovative ways of holistically understanding and analyzing the total customer experience.”
About Adaptive Engineering
Adaptive Engineering is the software development company that provides efficient and intuitive visual solutions to businesses and organizations looking to save time and money. Their custom-built applications and unique business challenge approach allow enterprises to focus on cost, innovation and how to differentiate yourself from your competitors and can be found streamlining business processes in enterprises and call centers worldwide. More information is available at: www.adaptiveengine.com
About ClickFox
ClickFox is the defining leader of Customer Experience Analytics (CEA) software and solutions. By visually synthesizing all interaction touches, ClickFox enables businesses to manage the “Total Customer Experience” by connecting the dots and making sense of the complex choices of customer interactions that drives revenues, loyalty, and defections. Transcending a limited single channel view, ClickFox CEA patented behavioral analysis engine provides a visually intuitive mapping of all customer interactions — from IVR, retail, web, and email to agent CRM desktops, handheld devices, and interactive kiosks — delivering unparalleled visibility to uncover hidden connections and reveal bottom-line customer insights. Deployed by some of the nation’s largest telcos, financial institutions, among other Fortune 500 enterprises, ClickFox has a proven track record of helping world-class service providers dramatically boost operational efficiency and profitability. For more information, visit www.clickfox.com.
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Adaptive Engineering Contact:
P.J. Foster
pjfoster@rasky.com
(617) 443 – 9933 x341
ClickFox Contact:
Kristin Taylor, Director of Marketing
Kristin.Taylor@clickfox.com
(404) 316-9475