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Marketing > Industry Voices

Speech-enabled tools are the latest marketing trends--especially chatbots. Companies that provide systems that allow brands and advertisers to communicate with customers using speech technologies are positioned for growth. See below for the latest speech-enabled marketing news, trends, and solutions.

Industry Voices

High-Value Verbiage Aids NLP in Predicting Consumer Behavior

What do the Marine Corps and Disney have in common? Marketers for both may have found their holy grail in an AI-powered NLP tool that predicts consumer behavior based on informal online chatter.

Wrap it Up: How Speech Technology Helps Contact Centers Crush Holiday Challenges

The holiday season isn't always "the most wonderful time of the year" for contact centers. Fortunately, speech-enabled technologies are playing a vital role in helping customer support organizations thrive over the holidays,

The Key to Business Growth: Using AI to Break Barriers in Sales Conversations

Businesses let hundreds of millions of dollars slip through their fingertips because they fail to recognize opportunities embedded in conversational nuance. But AI can help.

4 Reasons Why Purchasing with Voice is the Future

Explore four consumer trends that are driving the growth of voice intelligence in point of sale platforms.

Speech Technology for Productivity

Speech dictation has been found to be three times faster than touch screen typing on mobile devices and two to three times faster than typing on a full keyboard. And the cost of obtaining an automated transcript is usually quite low. Not to mention the quick turnaround time. There are a number of ways speech technology can make processes in our daily lives and work environments more efficient.

Digital Marketing & Voice Search: What Marketers Need To Know

The smart speaker marketplace—think Amazon Echo and Google Home—is growing like gangbusters, and digital marketers who are in the know, are bracing for its impact. The emerging category is evolving rapidly, and could affect the digital marketing landscape in a similar way that mobile devices and smartphones did a decade ago—except maybe faster and more pervasively.

Call Tracking Analytics: The Unsung Hero in Your Agency’s Marketing Arsenal

Find out why agencies need to make call tracking analytics throughout the customer journey a priority.

Optimizing Your Business: The VEO Way

Picture this - you are the owner of a restaurant with the best-rated steak tacos in town. While your grills are flaming and the tacos are served to perfection, the volume of reservations and in-store walk-ins is dwindling. You think it's the slow season, until you see your competitor down the block is constantly packed. Did you know Alexa, Siri, Google Home, and other voice devices could be to blame?