Ifbyphone Names New Marketing VP

Telephone applications developer Ifbyphone today announced the addition of Todd Curry, a veteran of Orbitz, HSBC and Intel, to its executive team as the company’s first vice president of marketing.

Curry, 40, moves into an operating role at Ifbyphone after having served as a member of the startup’s board of directors for a year. Curry was previously the co-founder and president of e-marketing consultancy Ascenda Partners. Curry’s operating experience includes leadership roles managing the hotel business at Orbitz, running the e-commerce division of HSBC Retail Services, and managing channel marketing programs for Intel. Todd also spent six years with Boston Consulting Group. He has an MBA from the University of Chicago’s Graduate School of Business and a bachelor’s degree in engineering from Northwestern University. 

Ifbyphone founder and CEO Irv Shapiro said: “Since Todd joined our board, I have been very impressed with his suggestions on how to accelerate our growth. I’m very pleased he is now taking a hands-on leadership position in the company.”

“This is the perfect time to expand the company’s positioning, because at this point in Ifbyphone’s evolution, we are truly revolutionizing what SMBs can do with their phone solutions while delivering ease-of-use that will broaden adoption,” said Curry.