Planet Payment Adds Voice Authentication
Payment and data processor Planet Payment will incorporate PerSay’s voice authentication technology into its own product suite for the banking, financial services and retail sectors.
As the use of mobile phones has grown exponentially and reached universal adoption, Planet Payment has seen a corresponding increase in the need for payment and processing solutions that allow businesses to reach customers more effectively via this medium. To address this need, Planet Payment created its BuyVoice line of mobile payment solutions, which provides merchants with easy-to-use powerful tools to market, reach and sell to customers.
Customers using Shop BuyVoice can conduct quick, simple and secure shopping just by speaking, using any mobile telephone. In the next product generation, consumers will have the option to register for the service online or over the phone, and only need to provide an identifier and voiceprint, along with payment and delivery information, to conduct secure, convenient mobile shopping. PerSay's voice biometric technologies will provide customer verification by taking advantage of the fact that each person's voice is a unique and unobtrusive identifier, like a fingerprint.
"Planet Payment believes that the mobile commerce segment is becoming more important to banks and merchants worldwide, and we are committed to providing the market with leading-edge voice commerce and processing solutions which business can use to sell more product and simplify the shopping experience. PerSay's voice authentication technology adds an additional layer of security and privacy to our product line, further extending Planet Payment's lead in highly secure payment and data processing with the ease of voice and the simplicity of any phone," says Phillip Beck, chairman and CEO of Planet Payment.
"Planet Payment joins a growing list of market leaders, such as Bell (Canada), British Telecom and Bank Leumi, that are combining enhanced security with a more convenient customer experience through the application of advanced voice biometric technologies. We are honored to have been selected as Planet Payment's voice authentication partner," says Almog Aley-Raz, PerSay CEO.
In December 2006, Planet Payment launched Payment BuyVoice, which allows merchants to accept credit card payments via any mobile or landline phone, in conjunction with a transportation payment specialist in the U.K. In July 2007, Planet released a beta of its new and revolutionary Shop BuyVoice product in the United States