Biographical Information

Renee Lum

Articles by Renee Lum

Saying "Aloha" to Our Hawaiian Customers

Aloha! That's the familiar greeting Hawaiians use to say hello and goodbye, and to express affection, compassion and sympathy. Yet beyond those definitions, "aloha" extends a sense of warmth and welcome that is uniquely Hawaiian. At American Savings Bank, we live the philosophy expressed by aloha. So when we planned a speech-based system to offer customers easier and more convenient services, we wanted to speak with a ...