Marketing

Features

Building a Voice Brand Is a Sound Policy

As more marketing moves to audio channels, companies need a unified voice.

Phillip Britt // 01 Nov 2021

The Speech Industry Eyes Another NLP (Neuro-Linguistic Programming)

Neuro-linguistic programming can alter the way companies communicate with customers.

Linda Pophal // 12 May 2021

Marketers Need to Optimize for Voice Search

The voice channel presents unique opportunities and challenges for marketers

Phillip Britt // 01 May 2020

How to Reach Marketers Looking for a Speech Solution

As speech technology becomes more commonplace, new markets are opening up for vendors. But as new opportunities abound, how do voice vendors reach out to potential new customers like marketers?

Linda Pophal // 17 Jul 2019

Industry Voices

High-Value Verbiage Aids NLP in Predicting Consumer Behavior

What do the Marine Corps and Disney have in common? Marketers for both may have found their holy grail in an AI-powered NLP tool that predicts consumer behavior based on informal online chatter.

Dax Hamman // 25 Dec 2019

Wrap it Up: How Speech Technology Helps Contact Centers Crush Holiday Challenges

The holiday season isn't always "the most wonderful time of the year" for contact centers. Fortunately, speech-enabled technologies are playing a vital role in helping customer support organizations thrive over the holidays,

Carmit D’Andrea // 11 Dec 2019

The Key to Business Growth: Using AI to Break Barriers in Sales Conversations

Businesses let hundreds of millions of dollars slip through their fingertips because they fail to recognize opportunities embedded in conversational nuance. But AI can help.

William Li // 09 Oct 2019

4 Reasons Why Purchasing with Voice is the Future

Explore four consumer trends that are driving the growth of voice intelligence in point of sale platforms.

Micah Hollingworth // 01 May 2019

Speech Industry News

Speech Industry Q & A

Columns

Speech Technology Reports and Research

Building a Voice Brand Is a Sound Policy

The Speech Industry Eyes Another NLP (Neuro-Linguistic Programming)

Marketers Need to Optimize for Voice Search

How to Reach Marketers Looking for a Speech Solution

High-Value Verbiage Aids NLP in Predicting Consumer Behavior

Wrap it Up: How Speech Technology Helps Contact Centers Crush Holiday Challenges

The Key to Business Growth: Using AI to Break Barriers in Sales Conversations

4 Reasons Why Purchasing with Voice is the Future

How AI Speech Models Work

The Definitive Guide to Speech Recognition

The What, How, and Why of Customer Sentiment

How AI Speech Recognition Powers NASA's Next-generation Space Tech