Increasing Customer Satisfaction through Analytics

Sponsored by Calabrio

Analytics tools have come a long way in the past few years. The cloud makes them cost-effective and easy to deploy. It’s intuitive to use the tools and easy to understand the outputs—no data science degree required. But these big steps forward in ease-of-use lead to a common and problematic misconception: that you can just plug an analytics tool in and it will automatically deliver insights and solve business problems. Analytics engines are tools. Like any tool, you need to put it to work for a specific problem, goal or use case.  

The good news is that even small analytics initiatives can quickly produce significant impacts. The even better news is that, as with implementing most technologies, it’s all about momentum: By implementing any one of the 10 common use cases detailed in this ebook, you can get your contact center analytics program off to a rolling start—demonstrating powerful potential, gaining buy-in from key stakeholders, and inspiring creative thinking about how your analytics tools can be applied in innovative ways to solve your unique business problems. The most important part is just getting started.  Continue reading to learn more!