Audible and Freedom Scientific Form Integrated Marketing Alliance
WAYNE, NJ and ST. PETERSBURG, FL - Audible Inc. (OCT BB: ADBL), a provider of digitally delivered spoken word audio, and Freedom Scientific Inc. announced an integrated marketing alliance. This agreement gives blind and vision impaired Internet users access to daily audio subscriptions of national newspapers, weekly business and science magazines, and the 6,000-title audiobook collection available through Audible. Vision impaired users of Freedom Scientific's assistive technology products will be eligible for a free trial membership to Audible's 34,000 hours of valuable spoken word audio.
More than 80,000 users of the JAWS screen reader software, as well as users of PAC Mate personal data assistant, will be introduced to Audible with a free month AudibleListener(r) membership offer. They will be able to choose between PremiumListener(tm), which consists of any two audiobooks from Audible's industry leading selection of new best sellers to classics, or BasicListener(tm), which offers any one audiobook and one-month subscription at the Audible Subscription Center. "We have heard that many blind users have joined Audible's Internet audio service because it offers equal access to the latest audiobook and audio periodical releases," said Matthew Fine, senior vice president, Enterprise, Audible, Inc. "Audible's broad content library provides timely audio information and entertainment in a manner previously not available through traditional audio sources. We are delighted to work with Freedom Scientific to increase awareness of our service to their savvy user base. For the blind community, downloading great audio directly to the PC is one of the killer applications of the Internet. This agreement with Freedom Scientific places Audible.com squarely in front of the blind Internet community, and we are committed to serving them well." "Freedom Scientific's goal is to develop solutions that provide vision-impaired users access to mainstream products and services that their sighted counterparts take for granted," said Brad Davis, vice president of hardware product management at Freedom Scientific. "Our agreement with Audible will allow us to directly offer our customers a popular and proven audio service that works with our installed and newly introduced software and hardware platforms."