Netaround Launches Snowroll for Adding Sound to Images

Netaround yesterday launched an iOS app that will allow users to add sound-based tags to any photo. Snowroll lets users record up to three unique Voicetags and add them to any photo; the tappable sound icons can be placed anywhere in the image to add an extra dimension to photos of family, friends, and pets.

"We've had photo sharing and editing apps that only engage the eyes, but it's time to add a second sense, hearing," said Yiqiu Gao, founder and CEO of Netaround, in a statement. "Current photo editing tools are limited to photo and text, photo and stickers, or photo and filters. These traditional formats provide no surprises in the photo-sharing experience. Snowroll gives you a new way to play with friends and family by recording moments in life by telling the story behind a photo."

With Snowroll, users can position the Voicetags over individual subjects in the photo and let the viewer discover the sounds by tapping the tags. Users can share each photo on Facebook, Twitter, or another social media site. Snowroll users can also browse the platform to uncover other users' Voicetag photos.

"Each Voicetag photo creates a completely unique experience by incorporating the laughter, accent, tone, and voice of the people sending you an image," said Gao. "We want users to create or discover a story behind each photo, so you can let the world hear you."

The Snowroll app is available for free from the Apple store.

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