Third Screen Media Partners With VoiceSignal

WOBURN, Mass. -- VoiceSignal partnered with mobile advertising provider Third Screen Media to provide advertisements for the new VSearch voice search service to be offered by VoiceSignal.

VSearch allows consumers to find information and mobile content by speaking a search term into the VSearch handset application. Leveraging the directory enquiry format, users can find a local business by stating the location and either the name or category keyword into the phone. The system sends the processed audio information to the VSearch server via the mobile data network where the user's query is converted into text by the VSearch speech recognition engine. The requested listings -- along with interactive advertisements supplied by Third Screen Media -- are sent to the device and displayed on the screen. The user can review the information, place a call to the business, and get a map of its location and more.

Future versions will deliver to consumers a range of information services including access to traffic, weather information, movie times, stock quotes, horoscopes, and sports scores. The service integrates specially targeted mobile ads, as well as mapping technology.

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