ESTsoft Partners with ElevenLabs

ESTsoft, a content technology provider, has partnered with ElevenLabs, a voice synthesis provider. Using Cultural Intelligence technology, the collaboration will advance ESTsoft's PERSO.ai dubbing platform to help maintain cultural authenticity while scaling across markets.

PERSO.ai's Cultural Intelligence Engine analyzes contextual cues, emotional undertones, and cultural references to ensure content resonates authentically across markets. The platform combines ElevenLabs' voice synthesis with lip-sync technology.

Key features of the partnership include the following:

• Cultural Intelligence Engine: AI that preserves cultural nuances and contextual meaning.
• Human-Level Lip-Sync: improved accuracy compared to leading competitors.
• Multi-Speaker Processing: handling of up to 10 speakers simultaneously.
• Global support for more than 70 languages with cultural context adaptation.

"We're not just solving content translation challenges. We're building the foundation for how global content will be created, shared, and consumed during the next decade," said Sangwon Chung, CEO of ESTsoft, in a statement. "PERSO.ai represents a fundamental breakthrough. This is AI that doesn't just translate languages but translates cultures. Our technology has been battle-tested in one of the world's most sophisticated content markets. We're now making that same level of cultural intelligence available to creators worldwide."

"We are committed to a future where language is no longer a barrier to cultural connection," said Mati Staniszewski, CEO of ElevenLabs, in a statement. "This partnership makes it possible to share content across cultures without losing what makes it meaningful. That's the real breakthrough: not just translation but understanding."