Speech-Enabled GPS Navigation Devices

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>>>>> Business Problem: You’re in a strange city. You have to meet a client or business associate, but don’t know your way around town. 

>>>>> Technology Solution: Speech-Enabled GPS Navigation Devices.

Product: Garmin nüvi 255 
Delivery Method: Hardware.
Pricing: $139.99.
Functionality: Nüvi 255 offers full-featured navigation with voice-prompted turn-by-turn directions. It also speaks street names and exits so drivers do not have to take their hands off of the wheel. Other navigational features include preloaded street maps, the Where Am I? emergency locator, photo navigation, optional MSN Direct connectivity, and optional FM lifetime traffic. Beyond navigation, nüvi 255 features a world travel clock with time zones, a currency and measurement converter, a calculator, and an optional micro SD slot that allows users to insert cards, such as Garmin Travel Guides.  
Business Benefits: For peace of mind on the go, nüvi 255 is packed with millions of destinations and maps for North America or Europe. Like the rest of the compact nüvi 2x5 series, this portable navigator is priced right and ultra-easy to use. It fits snugly in a purse or pocket.
Contact: www.garmin.com.

Product: TomTom car kit for iPhone 
Delivery Method: Hardware plus downloadable software. 
Pricing: The software costs $99.99 to download. 
Functionality: TomTom for iPhone features secure docking with an EasyPort mount, enhanced GPS performance, clear turn-by-turn voice instructions with a built-in speaker and volume control, hands-free calling that lets users make and receive calls, and a line out for music playback. The device also rotates for optimal positioning and charges the iPhone while driving.
Business Benefits: The car kit makes the iPhone look, sound, and act like a standalone GPS device. GPS performance is enhanced with a built-in receiver that boosts signal strength, especially in areas with limited reception. With up-to-date maps and IQ Routes that calculate the fastest directions based on input from millions of drivers, a user never has to take his hands off the wheel or eyes off the road to get to his destination.
Contact: www.tomtom.com.

Product: AT&T Navigator
Delivery Method: Free software download.
Pricing: $9.99 monthly service fee.
Functionality: AT&T Navigator, powered by TeleNav, works on AT&T smartphones equipped with GPS. AT&T Navigator provides voice-guided and on-screen, turn-by-turn driving directions, real-time traffic and weather alerts, automatic reroute, full-color 3D moving maps, and a pedestrian mode. Using AT&T Navigator, customers can search millions of business listings and points of interest, including restaurants, banks and ATMs, hotels, Wi-Fi hot spots, and gas stations.
Business Benefits: Direct Speech Recognition, an AT&T exclusive feature, allows users to speak the name of more than 10 million businesses and automatically find and navigate to a specific business or point of interest. Real-time traffic monitoring along the route alerts users of slowdowns and incidents so they can reroute to avoid them. 
Contact: wireless.att.com.

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