Leaco Rural Telephone Co-op Selects VoiceVerified to Protect Customers

Leaco Rural Telephone Cooperative, a provider of telephone and Internet services for roughly 175,000 people in southeastern New Mexico, has deployed Verbal ID, its brand of voice biometric service from VoiceVerified.

Using the authentication services of VoiceVerified, Hobbs, N.M.-based Leaco is now able to protect its customers against identity theft using a streamlined call flow process that eliminates the need for passwords, access codes and disclosure of private information. This allows callers to use their voice. Leaco is the first telecommunications provider in the United States to deploy this technology as an integral part of its identification and authentication strategy.
VoiceVerified will prompt Leaco customers to repeat a random five-digit number for positive identification in just a few seconds. Once their identity is authenticated, callers can continue accessing their account.

Leaco will use VoiceVerified’s technology initially to authenticate the identity of customers whenever they call into Leaco’s contact center, and envisions future uses of VoiceVerified’s service to authenticate customers in its stores, business offices, and online.

"A person’s voice is as unique as their fingerprint. We believe Leaco’s customers will feel secure using VoiceVerified service, because it gives them a way to keep their information private with nothing to remember, nothing to lose and no worry of it being stolen," said Jeff Randol, CEO of VoiceVerified. "We feel privileged to be working with Leaco as our first telecommunications partner in voice authentication. They’ve been a trusted service provider for many years, and have taken a leadership position in the fight against identity theft."